WHAT IS IT?

The Silver Fern Farms Eating Quality (EQ) System® is a science-backed grading process, which allows us to guarantee you a better beef eating experience.

Our Eating Quality System® rates beef on seven scientific criteria proven to contribute to the eating quality of red meat. It stands behind our Master Graders’ promise of beef that consistently meets the highest standards of taste, tenderness and juiciness.

Cuts are hand-selected by an Accredited Master Grader, and are then aged with care for at least 21 days. Our new range is proof that only the best beef makes the cut. Each of our beef product carries an EQ Master Grade – the mark of Eating Quality.

We believe this system is leading the way, creating a new standard in premium red meat.